10 Best Lingerie Brands in India for Everyday Elegance and Comfort
The right lingerie does more than offer support—it builds confidence, enhances comfort, and becomes a seamless part of your routine. From timeless cotton styles to soft, structured bralettes, Indian lingerie brands today are designing for real lives and real bodies. Whether you prefer minimal, bold, or somewhere in between, there’s a brand out there that feels just right.
Here’s our curated list of India’s top lingerie brands, each known for putting comfort and quality first—starting with a label that’s quietly changing the game.
1. Sherry Lingerie – Effortless Style That Feels Like Second Skin
At the top of the list is Sherry Lingerie, a brand that has carved a niche with its easygoing silhouettes and modern design sensibility. Their collections feature lightweight fabrics, clean cuts, and just the right amount of support. Perfect for women who want their lingerie to keep up with busy days without sacrificing comfort—or style.
Whether you're slipping into a wireless bra or lounging in a cozy set, Sherry offers pieces that feel like they were made just for you.
2. Zivame – Smart Shopping, Inclusive Sizing
Zivame transformed the online lingerie space in India, making it easier to find your size and style in one place. With fit guides, trial-friendly policies, and a vast product lineup, Zivame makes comfort and convenience part of every order.
3. Floret – Gentle Support for Everyday Wear
Floret shines in the comfort category, thanks to its breathable cotton blends, wire-free bras, and thoughtfully simple designs. The brand is ideal for women looking for wearable, everyday lingerie that feels soft on the skin and just right for long hours.
4. Everyday Intimates – Minimalism, Perfected
As the name suggests, this brand offers everyday essentials with a clean and minimalist aesthetic. Think ultra-soft fabrics, seamless fits, and versatile basics that transition from morning to night with ease.
5. Clovia – Fun, Fresh, and Functional
Clovia combines youthful energy with functional wearability. From quirky prints to flattering cuts, their bras and panties bring fun back into lingerie—without overlooking fit or comfort.
6. Enamor – Classic Styles That Move with You
If you’re someone who values structure with sophistication, Enamor delivers. With high-quality materials and well-engineered fits, this brand is a go-to for women who want innerwear that looks refined and feels reliable.
7. Amante – Understated Glamour
Amante blends smooth fabrics with sharp tailoring to offer pieces that are just as chic as they are comfortable. Their bras are often a go-to for professional settings and special occasions alike.
8. Little Lacy – Comfort with a Feminine Touch
Little Lacy brings soft detail into everyday lingerie. With delicate lace, pastel tones, and comfortable fits, the brand appeals to those who like their innerwear gentle yet pretty.
9. Jockey – The All-Time Favorite
A staple in most wardrobes, Jockey offers comfort-driven designs with minimal fuss. Known for durability and soft cotton construction, it's a great fit for daily use.
10. Shyaway – Affordable Variety, Every Season
Shyaway’s strength lies in its wide range of styles and accessible pricing. Ideal for experimenting with new trends or stocking up on staples, it’s a brand for those who like flexibility in their lingerie drawer.
Final Word
The best lingerie works quietly—it supports you, fits beautifully, and makes you feel at ease, all day long. Whether it’s the breathable, sleek feel of Sherry Lingerie or the versatility of other trusted brands, there’s something here for everyone.
Because at the end of the day, great lingerie doesn’t just fit your body—it fits your life.
